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[HAAS] www.ethanhaaswasright.com
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The Orb
Greenhorn


Joined: 01 Aug 2007
Posts: 6

 		Just wanted to give a chance for those who still cant get into the forums of AO to real all the crap they write to justify themselves... "all the time it was ateaser website"... bastards.

Quote:
AO Admin wrote:

Mind Storm Labs Unleashes Alpha Omega

Ethan Haas Was Right. Mind Storm Labs Reveals the truth about this mysterious website

ETHAN HAAS WAS RIGHT!

It turns out Ethan Haas was right. The teaser website http://www.ethanhaaswasright.com attracted over 6.5 million hits in 14 days, allowing visitors to solve a series of puzzles and problems to reveal clues leading up the release of the new Mind Storm Labs game, Alpha Omega. Mind Storm Labs, headquartered in Ottawa, Canada, launched the viral Ethan Haas site to engage visitors in a challenge to unlock some of the mysteries of the Alpha Omega world.

Co-creators David Carter and Earl Fischl began their quest to create the rich, diverse universe of Alpha Omega in early 2005, after being inspired by theories of alien races visiting Earth and affecting the outcome of humanity. To this end, two of the main catalysts in the ever-evolving plotline, the Seraph and the Ophanum, are alien species fighting ancient war on and Earth that has been misrepresented by history. Beyond that, an unlimited virtual world full of new characters, locations, situations and plots await the players of Alpha Omega, fueled by the imaginations of the participants.

The world of Alpha Omega takes place in a futuristic, war-torn, and savage Earth, where society as we know it no longer exists. Cities that were once great are resigned to rubble and decay. New city-states literally rise from the ashes and offer refuge to those survivors that dare to carry on. New species of animals and plants populate the Earth, mixing, interacting and fighting to survive.

Carter and Fischl have created a richly painted universe that is limitless in detail, expansion and content, supported by a layered system of game mechanics which allow players to customize their game play experience. Even those uninitiated into the world of RPGs will be able to enjoy and participate in Alpha Omega. Alpha Omega is all about imagination and players are encouraged to use their own to create characters, equipment, powers, abilities, etc. to make Alpha Omega their own.

Alpha Omega can be experienced live at Wizard World Chicago Convention (Rosemont Convention Center, August 9 – 12, 2007) and GenCon Convention (Indiana Convention Center, August 16 – 19, 2007).

Mind Storm Labs has retained Red Interactive Studios, Studio City, California http://www.ff0000.com for web design, and Promoguys Marketing Group, LLC, Red Bank, New Jersey, http://www.promoguys.com for marketing, event and press.

All press inquiries should be addressed to Michael D'Alessio, Promoguys Marketing Group, LLC, mediaSPLATmindstormlabs.com , 732.758.8303 phone, 732.758.8302 fax.

Mind Storm Labs. infoSPLATmindstormlabs.com. http://www.mindstormlabs.com.
David Carter, World Designer. Earl Fischl, World Designer. Tom McLaughlin, Managing Partner.


PostPosted: Thu Aug 02, 2007 7:13 pm
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Nighthawk
I Have 100 Cats and Smell of Wee


Joined: 14 Jul 2007
Posts: 4751
Location: Miami, Florida, USA, Earth

 		This is the message that I'm trying to post to the AO forums...

Quote:
Subject: Public request for closure

I, and several other people, am horribly confused right now.

Perhaps most of your fans that are now visiting these forums came here because of the expectation of something new on August 1st, following the promises of the mysterious Van Mantra.

Others, however, delved much deeper in to the world you created.

We found Triton Enterprises' website. We found four of Ethan Haas' journal pages. We understood Divinus was to be a resort of some sort, and even discerned the planned domain of it. We analyzed auto-responders from Triton, Divinus and Van Mantra himself. We diligently added the "Ethan Haas Was Wrong" blog to our RSS feeds, then rushed over there to see what was new. We copied and pasted all the messages in to a descramber to see what the Mezin had to say. We tried to piece together the snippets of images provided there.

All that hoping that something "big" was going to happen on August 1st.

Well, this wasn't the "big" sort of thing we were expecting.

Yes, we understand that Alpha Omega eventually had to make its glamorous experience, and we expected as much considering you have major trade shows forthcoming. But during that time you didn't just put on a viral marketing campaign, you created a game, an "alternate reality game", that people diligently followed, and spent a considerable amount of time pursuing, ever hoping to reach the next step, the next discovery, and to try to figure out what it was all about.

But, through the release of this website, you've basically opened the curtain and revealed everything, effectively putting an end to a month of searching. Those that played what they thought was a "game" stand dumbfounded, wondering what happened. Wanting closure.

If you understood what an ARG was like, and understood what the expectations of others out there was, you could have easily released this site but disassociated yourself from the game. You didn't have to have all roads point to this site; the Triton site could have remained as such, the Mezin could have continued clouding the subject, and Van Mantra could have continued preaching, but now all of them in a unified front point here.

Those of us that have followed this from the beginning knew it was for Alpha Omega. We did our research. Did that stop us from pursuing the game? No, because we were in a sense role playing. And, silly me, I thought role playing was the whole point of this.

And you do this all without explanation. Basically you've given all the people that have been playing your "game" a big Nelson-like "HA HA!" You think those people you left hanging are going to be interested in this? You haven't created potential sales in them... you've created seething hatred for being let down.

So I now ask, openly, that the "puppetmasters" of this whole charade come out and explain what sort of "game" we've been playing for the past month. Try to convince us that we didn't waste our time. Try to convince us that all roads don't end here. You pride youself at the amount of traffic your site got; now it's time to provide an explanation to some of the people that kept this going and gave you that traffic.

Thank you
Nighthawk
http://nighthawkdf.blogspot.com/


*EDIT*
http://alphaomegathegame.com/community/viewtopic.php?f=8&t=32

PostPosted: Thu Aug 02, 2007 7:46 pm
Last edited by Nighthawk on Thu Aug 02, 2007 7:50 pm; edited 1 time in total
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D351
Guest


 		Word.

Nighthawk wrote:
This is the message that I'm trying to post to the AO forums...

Quote:
Subject: Public request for closure

I, and several other people, am horribly confused right now.

Perhaps most of your fans that are now visiting these forums came here because of the expectation of something new on August 1st, following the promises of the mysterious Van Mantra.

Others, however, delved much deeper in to the world you created.

We found Triton Enterprises' website. We found four of Ethan Haas' journal pages. We understood Divinus was to be a resort of some sort, and even discerned the planned domain of it. We analyzed auto-responders from Triton, Divinus and Van Mantra himself. We diligently added the "Ethan Haas Was Wrong" blog to our RSS feeds, then rushed over there to see what was new. We copied and pasted all the messages in to a descramber to see what the Mezin had to say. We tried to piece together the snippets of images provided there.

All that hoping that something "big" was going to happen on August 1st.

Well, this wasn't the "big" sort of thing we were expecting.

Yes, we understand that Alpha Omega eventually had to make its glamorous experience, and we expected as much considering you have major trade shows forthcoming. But during that time you didn't just put on a viral marketing campaign, you created a game, an "alternate reality game", that people diligently followed, and spent a considerable amount of time pursuing, ever hoping to reach the next step, the next discovery, and to try to figure out what it was all about.

But, through the release of this website, you've basically opened the curtain and revealed everything, effectively putting an end to a month of searching. Those that played what they thought was a "game" stand dumbfounded, wondering what happened. Wanting closure.

If you understood what an ARG was like, and understood what the expectations of others out there was, you could have easily released this site but disassociated yourself from the game. You didn't have to have all roads point to this site; the Triton site could have remained as such, the Mezin could have continued clouding the subject, and Van Mantra could have continued preaching, but now all of them in a unified front point here.

Those of us that have followed this from the beginning knew it was for Alpha Omega. We did our research. Did that stop us from pursuing the game? No, because we were in a sense role playing. And, silly me, I thought role playing was the whole point of this.

And you do this all without explanation. Basically you've given all the people that have been playing your "game" a big Nelson-like "HA HA!" You think those people you left hanging are going to be interested in this? You haven't created potential sales in them... you've created seething hatred for being let down.

So I now ask, openly, that the "puppetmasters" of this whole charade come out and explain what sort of "game" we've been playing for the past month. Try to convince us that we didn't waste our time. Try to convince us that all roads don't end here. You pride youself at the amount of traffic your site got; now it's time to provide an explanation to some of the people that kept this going and gave you that traffic.

Thank you
Nighthawk
http://nighthawkdf.blogspot.com/


PostPosted: Thu Aug 02, 2007 7:47 pm
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The Orb
Greenhorn


Joined: 01 Aug 2007
Posts: 6

 		Wow, that is great, the general feeleing expressed in a way that cant be ignored.

Thanks at least in my name (im sure the rest agrees) for putting in "paper" what needed to be said.

As soon as i get inside the damn forums again, u have my back up!!! Wink

PostPosted: Thu Aug 02, 2007 9:01 pm
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theguy
Veteran


Joined: 23 Jul 2007
Posts: 136
Location: I'm not tellin' YOU!!!
Nighthawk wrote:
This is the message that I'm trying to post to the AO forums...

Quote:
Subject: Public request for closure

I, and several other people, am horribly confused right now.

Perhaps most of your fans that are now visiting these forums came here because of the expectation of something new on August 1st, following the promises of the mysterious Van Mantra.

Others, however, delved much deeper in to the world you created.

We found Triton Enterprises' website. We found four of Ethan Haas' journal pages. We understood Divinus was to be a resort of some sort, and even discerned the planned domain of it. We analyzed auto-responders from Triton, Divinus and Van Mantra himself. We diligently added the "Ethan Haas Was Wrong" blog to our RSS feeds, then rushed over there to see what was new. We copied and pasted all the messages in to a descramber to see what the Mezin had to say. We tried to piece together the snippets of images provided there.

All that hoping that something "big" was going to happen on August 1st.

Well, this wasn't the "big" sort of thing we were expecting.

Yes, we understand that Alpha Omega eventually had to make its glamorous experience, and we expected as much considering you have major trade shows forthcoming. But during that time you didn't just put on a viral marketing campaign, you created a game, an "alternate reality game", that people diligently followed, and spent a considerable amount of time pursuing, ever hoping to reach the next step, the next discovery, and to try to figure out what it was all about.

But, through the release of this website, you've basically opened the curtain and revealed everything, effectively putting an end to a month of searching. Those that played what they thought was a "game" stand dumbfounded, wondering what happened. Wanting closure.

If you understood what an ARG was like, and understood what the expectations of others out there was, you could have easily released this site but disassociated yourself from the game. You didn't have to have all roads point to this site; the Triton site could have remained as such, the Mezin could have continued clouding the subject, and Van Mantra could have continued preaching, but now all of them in a unified front point here.

Those of us that have followed this from the beginning knew it was for Alpha Omega. We did our research. Did that stop us from pursuing the game? No, because we were in a sense role playing. And, silly me, I thought role playing was the whole point of this.

And you do this all without explanation. Basically you've given all the people that have been playing your "game" a big Nelson-like "HA HA!" You think those people you left hanging are going to be interested in this? You haven't created potential sales in them... you've created seething hatred for being let down.

So I now ask, openly, that the "puppetmasters" of this whole charade come out and explain what sort of "game" we've been playing for the past month. Try to convince us that we didn't waste our time. Try to convince us that all roads don't end here. You pride youself at the amount of traffic your site got; now it's time to provide an explanation to some of the people that kept this going and gave you that traffic.

Thank you
Nighthawk
http://nighthawkdf.blogspot.com/


*EDIT*
http://alphaomegathegame.com/community/viewtopic.php?f=8&t=32



Rock On Rock On Rock On Rock On Rock On Rock On Rock On
_________________
Real life is for those who can't deal with science fiction. -Nighthawk

Have played: Ethan Haas was Right, The Red King Project, The Daily Murder, Project Ophiuchus, Strange Object.
Currently playing:
Currently watching: Natukatek

PostPosted: Thu Aug 02, 2007 9:16 pm
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Euchre
Guest


 		Let's face it folks:
In a common mechanism of marketing, some guy at MindStorm thought an ARG type of promotion that had already been used very successfully elsewhere would make a great vehicle for their promotion. It had all the wonderful buzziness of any fad or meme, so trendy they couldn't pass it up. They failed to understand the fact that ARG people are not a direct market translation for RPGs, and they obviously didn't really understand how ARGs are supposed to work. Just like a kid who's discovered daddy's gun and doesn't really know how to use it, they managed to get something to happen without really contemplating or understanding the results.

Thus we find ourselves here with this train wreck of a deal.
It's a shame, they may have a great idea for a new model of RPGs, but now they've seriously tarnished their credibility with a potential crossover market.

PostPosted: Thu Aug 02, 2007 10:25 pm
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zornog
Boot

Joined: 18 Jul 2007
Posts: 13

 		how the hell are you guys getting into the website at all? it will not load for me.

PostPosted: Thu Aug 02, 2007 10:47 pm
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Sirannon
Veteran

Joined: 07 Jul 2007
Posts: 148
Location: Boston/New Jersey
Nighthawk wrote:
This is the message that I'm trying to post to the AO forums...

Quote:
Subject: Public request for closure

I, and several other people, am horribly confused right now.

Perhaps most of your fans that are now visiting these forums came here because of the expectation of something new on August 1st, following the promises of the mysterious Van Mantra.

Others, however, delved much deeper in to the world you created.

We found Triton Enterprises' website. We found four of Ethan Haas' journal pages. We understood Divinus was to be a resort of some sort, and even discerned the planned domain of it. We analyzed auto-responders from Triton, Divinus and Van Mantra himself. We diligently added the "Ethan Haas Was Wrong" blog to our RSS feeds, then rushed over there to see what was new. We copied and pasted all the messages in to a descramber to see what the Mezin had to say. We tried to piece together the snippets of images provided there.

All that hoping that something "big" was going to happen on August 1st.

Well, this wasn't the "big" sort of thing we were expecting.

Yes, we understand that Alpha Omega eventually had to make its glamorous experience, and we expected as much considering you have major trade shows forthcoming. But during that time you didn't just put on a viral marketing campaign, you created a game, an "alternate reality game", that people diligently followed, and spent a considerable amount of time pursuing, ever hoping to reach the next step, the next discovery, and to try to figure out what it was all about.

But, through the release of this website, you've basically opened the curtain and revealed everything, effectively putting an end to a month of searching. Those that played what they thought was a "game" stand dumbfounded, wondering what happened. Wanting closure.

If you understood what an ARG was like, and understood what the expectations of others out there was, you could have easily released this site but disassociated yourself from the game. You didn't have to have all roads point to this site; the Triton site could have remained as such, the Mezin could have continued clouding the subject, and Van Mantra could have continued preaching, but now all of them in a unified front point here.

Those of us that have followed this from the beginning knew it was for Alpha Omega. We did our research. Did that stop us from pursuing the game? No, because we were in a sense role playing. And, silly me, I thought role playing was the whole point of this.

And you do this all without explanation. Basically you've given all the people that have been playing your "game" a big Nelson-like "HA HA!" You think those people you left hanging are going to be interested in this? You haven't created potential sales in them... you've created seething hatred for being let down.

So I now ask, openly, that the "puppetmasters" of this whole charade come out and explain what sort of "game" we've been playing for the past month. Try to convince us that we didn't waste our time. Try to convince us that all roads don't end here. You pride youself at the amount of traffic your site got; now it's time to provide an explanation to some of the people that kept this going and gave you that traffic.

Thank you
Nighthawk
http://nighthawkdf.blogspot.com/


*EDIT*
http://alphaomegathegame.com/community/viewtopic.php?f=8&t=32



Brilliant.

PostPosted: Thu Aug 02, 2007 10:58 pm
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Whitenoise
Veteran

Joined: 24 Jul 2007
Posts: 93
Euchre wrote:
Let's face it folks:
In a common mechanism of marketing, some guy at MindStorm thought an ARG type of promotion that had already been used very successfully elsewhere would make a great vehicle for their promotion. It had all the wonderful buzziness of any fad or meme, so trendy they couldn't pass it up. They failed to understand the fact that ARG people are not a direct market translation for RPGs, and they obviously didn't really understand how ARGs are supposed to work. Just like a kid who's discovered daddy's gun and doesn't really know how to use it, they managed to get something to happen without really contemplating or understanding the results.

Thus we find ourselves here with this train wreck of a deal.
It's a shame, they may have a great idea for a new model of RPGs, but now they've seriously tarnished their credibility with a potential crossover market.


I never saw it has being very "ARGY" it seemed more like a roleplay than the whole ARG-lets-find-clues-whats-this-in-my-mail-slot-? style game.

PostPosted: Thu Aug 02, 2007 11:06 pm
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Nighthawk
I Have 100 Cats and Smell of Wee


Joined: 14 Jul 2007
Posts: 4751
Location: Miami, Florida, USA, Earth
zornog wrote:
how the hell are you guys getting into the website at all? it will not load for me.


Took me fourteen minutes and countless PHP/MySQL errors to post what I did.

PostPosted: Thu Aug 02, 2007 11:35 pm
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Chronus_Valtiel
Entrenched


Joined: 06 Jul 2007
Posts: 975
Location: Some house I found. The people in it are really annoying.

 		What the hell?
Why is this site practically broken?
I mean, look at what they've done before! This isn't like them....

EDIT: Nvm, I can understand why.
I mean a LOT of people are seriously pissed, so I guess that the servers are overloaded....

Also Wik:
AWESOME Letter, Nighthawk! If they don't listen to this then they're the evil bastards most people are suspecting right now.
_________________
"Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius -- and a lot of courage -- to move in the opposite direction." -Einstein

Now Playing: Silverladder. BoL/SiD. Sky Remains.

PostPosted: Fri Aug 03, 2007 12:07 am
Last edited by Chronus_Valtiel on Fri Aug 03, 2007 12:15 am; edited 1 time in total
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Faaip de Oiad
Boot


Joined: 03 Aug 2007
Posts: 19

 		they are doing exactly what they set out to do...
turn you against him...
make you look the other way...

PostPosted: Fri Aug 03, 2007 12:12 am
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Chronus_Valtiel
Entrenched


Joined: 06 Jul 2007
Posts: 975
Location: Some house I found. The people in it are really annoying.

 		Welcome, Faaip de Oiad! Very Happy

So, are you saying that this is the Mezin's doing and they're making us leave the Ethan Haas cult that sprouted a month ago?
_________________
"Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius -- and a lot of courage -- to move in the opposite direction." -Einstein

Now Playing: Silverladder. BoL/SiD. Sky Remains.

PostPosted: Fri Aug 03, 2007 12:17 am
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Faaip de Oiad
Boot


Joined: 03 Aug 2007
Posts: 19

 		its just a stab...
why not create misinformation so that we are all fighting the source?

PostPosted: Fri Aug 03, 2007 12:18 am
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Chronus_Valtiel
Entrenched


Joined: 06 Jul 2007
Posts: 975
Location: Some house I found. The people in it are really annoying.

 		Actually that's something I'd expect a race like the Mezin would do....
I certainly hope it's true, because if it is, the PMs have done something pretty huge: dramatically change the emotions of thousands of people twice in a row, first to hatred, then to awe....
_________________
"Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius -- and a lot of courage -- to move in the opposite direction." -Einstein

Now Playing: Silverladder. BoL/SiD. Sky Remains.

PostPosted: Fri Aug 03, 2007 12:21 am
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