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 Forum index » Administration » General
Call for Ideas for Revenue Generation to Support uF
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diszaster
Unfettered

Joined: 15 May 2009
Posts: 405

Uhm... the no advertising thing is killer, quite frankly.

Why not make the sponsorship thing ("This week sponsored by") bigger? Then it might be easier to sell sponsorship to some of the bigger production companies.... If the space was bigger, you could raise the bar to get into that space.

Maybe stick the bigger sponsorship thing in the hot upper-right corner. Or even a banner. (banners are yucky, nvm)

But... really, isn't that advertising too?

(edit: or possibly, still keep the small middle space for private individuals and their avs, but add a bigger space in the hot corner for bigger sponsors.)
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PostPosted: Thu Jul 22, 2010 10:41 pm
Last edited by diszaster on Thu Jul 22, 2010 11:00 pm; edited 1 time in total
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ladywyntir
Decorated


Joined: 18 Feb 2008
Posts: 172
Location: NYC

fundraiser with a little extra

vapor wrote:
Maybe an annual fund-raiser/sweepstakes. We could make it fun. Maybe give prizes/badges for donations. It would not be a steady stream of income but I bet if done proper it could pad the coffers nicely. Give the forum a chance to not only survive but also to grow.

Whatever is decided I know that uF will have the support of the many people that cherish it.


this is a great idea. do you think we could get any directors/actors/producers/film people to be a special guest and have a dinner or something? pay a VIP price for a plate and a seat and a chance to speak with a famous person?

might be hard at first to get them, but i'm sure this page is on the map and you'd be surprised at how many people want to help out. For them it's a bit of free advertising.

Otherwise, i'd happily pay $20, even $40 a year to go on the forums.

^_^

PostPosted: Thu Jul 22, 2010 10:42 pm
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Caseys_Mom
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Joined: 21 Jan 2009
Posts: 553

Instead of actual advertising, you could get a reseller account for webhosting. Ideally the PM's could then get their hosting plans from you, and you could earn the money for that.
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PostPosted: Thu Jul 22, 2010 10:48 pm
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notgordian
Unfictologist


Joined: 23 Nov 2006
Posts: 1383
Location: Philly

What about having more location-specific events popping up in the Social Interactions section, with suggested donations for attendance to go to Unfiction? ARGFest comes but once a year, and there are increasingly becoming ARG/transmedia-centric hubs of conversation (I'm thinking of NY, Toronto, and LA in particular, although there are a number of other growing hubs) with periodic meet-ups.

I was planning on seeing who would be interested in getting together in the Philadelphia area this fall, and would not be opposed to giving the fundraiser aspect a try.

PostPosted: Thu Jul 22, 2010 11:23 pm
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FilmEdge
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Joined: 21 May 2010
Posts: 645
Location: Burbank, CA

Re: fundraiser with a little extra

ladywyntir wrote:
this is a great idea. do you think we could get any directors/actors/producers/film people to be a special guest and have a dinner or something? pay a VIP price for a plate and a seat and a chance to speak with a famous person?

might be hard at first to get them, but i'm sure this page is on the map and you'd be surprised at how many people want to help out. For them it's a bit of free advertising.

Otherwise, i'd happily pay $20, even $40 a year to go on the forums.

^_^


From my own experience and those of friends in the biz, personal appearances/events may be tough to pull off logistically, both in terms of talent availability and the practicality/cost of a venue event. They might end up costing more funds than they raise.

On the other hand, a pay-per-view event online (chat session, video chat, Q&A) with filmmakers/ARG creators might be much cheaper to produce yet offer the same access to 'insider' content. Basically a donation would get you registered user access to the online event. The online format makes it easier for talent to attend/participate with a little nerd help on their end if needed — much like how publicists arrange phoner interviews with talent for the press.

ARG PMs might even share exclusive clues or first looks at game elements, a download, etc. to make it enticing to the many players here. And of course it contributes to the ARG's reason for being, so it's a win-win for the PMs/studio/filmmakers too (also making the effort worth THEIR while). That usually helps facilitate these things.

And of course, an online event is open to everyone regardless of region, time zone or travel funds.

PostPosted: Fri Jul 23, 2010 12:03 am
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October
Unfettered


Joined: 04 Jan 2007
Posts: 362
Location: Houston, Texas, USA

I second the yearly (or twice-yearly) fundraiser drive idea suggested upthread. The fund-raising event should be widely advertised here on the site so that people could be aware of it. An ARGN article on the fundraiser would also be helpful.

The "this week sponsored by" recognition is only for donations of $100 or more (as it should be), and I think some people might feel that if they can't afford to donate $100, their donation wouldn't help much. We know that's not true - every little bit helps. Because of this, I think a site-wide fundraising donation drive would be very helpful. Make everyone aware that even five bucks will help. Put the donor names or aliases (if they so choose) on a special recognition page regardless of the contribution amount during the fundraiser. I think you'll see a good turnout. We have a lot of members; even $5 from half of them would be a good thing for unFiction, and I think you would see even more than that from several.

I do want to point out that having a dinner or any activity of that sort would be counterproductive - organizing events costs money like whoa.

If we do a fundraiser, here are some "rewards" to consider, sorted by different levels of contribution.
-- Everyone gets their name on a contribution page, regardless of the size of the donation.
-- Contribution badges for our signatures would be a nice "thank you" and would cost nothing to make (I or anyone with some graphic arts experience could make them).
-- Order of the Trout recognition (with or without buttons - it would depend on cost) and maybe a special Order of the Trout gathering during ARGFest?
-- Put donors at a certain contribution level into a rotating "member of the day" recognition spot, perhaps? I am *not* suggesting that we do away with the "sponsored by" recognition - this is something that would be in addition to that.
-- We could also have a prize drawing at the end of the fundraiser: separate drawings for different levels of contribution, with prizes being historic swag (I have some to donate!), a drawing for a chance to win an invitation to a private ARGFest event during the 'Fest, etc.

We do something like this on another site that I belong to, and we gather in enough annually to support the site and two official annual events, as well as offering a small annual memorial scholarship. If you'd like some details about how this is organized, I'd be happy to get them for you!

(edited a million times because I keep thinking of stuff to add.)
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PostPosted: Fri Jul 23, 2010 12:06 am
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ljm
Decorated

Joined: 20 May 2009
Posts: 182

Rogi Ocnorb wrote:
ljm wrote:
T-shirts!

Not necessarily uF branded shirts, so much as game specific shirts like what were being designed for Super 8.

Your wholesale cost on a t-shirt screen printed with two colors should be under 4 dollars, and most people are happy to pay $15. There are the obvious sites out there that prevent you from having to put the costs up front and instead collect revenue... Spreadshirt, CafePress, etc.

Just a thought. I'd be happy to do some shirt design if that helps at all, I have quite a bit of experience with it.
points to that randomized link in the upper right corner


Points to the part where I said NOT uF branded shirts, but more game specific ones that are already happening.

PostPosted: Fri Jul 23, 2010 1:18 am
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October
Unfettered


Joined: 04 Jan 2007
Posts: 362
Location: Houston, Texas, USA

The problem is that those games are someone else's IP - I mean, some PMs might give uF permission to do that, but we would definitely have to have permission from the creators before producing something to sell for uF that uses logos/images/content from a game.
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PostPosted: Fri Jul 23, 2010 1:27 am
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ljm
Decorated

Joined: 20 May 2009
Posts: 182

I wasn't suggesting you use IG IP. If you look at the Super 8 t-shirt thread, almost all of the artwork is original and is suggestive of what's IG without taking the Rocket Poppeteers logo, for example. It was just an idea, apparently not a popular one. Just trying to help out!

PostPosted: Fri Jul 23, 2010 1:39 am
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October
Unfettered


Joined: 04 Jan 2007
Posts: 362
Location: Houston, Texas, USA

I'm not trying to be discouraging to you. Smile And I don't have any say in how the fundraising goes down, so don't mind me. Thank you for helping us brainstorm this!!
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PostPosted: Fri Jul 23, 2010 1:42 am
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Euchre
uF Game Warden


Joined: 29 Aug 2007
Posts: 3342

I think the t-shirt idea is a good one, and is not easily compared with the uF branded items because game specific content is more compelling and ephemeral in most cases. You can always buy a uF shirt, but not so many would buy a Why So Serious fan art shirt now - but would have when the game was going on. I've also noticed that the idea to make shirts for both Super 8 and Flynn Lives have stalled, because there isn't a store to go ahead and set them up on. If uF hosted the shirts in its store, there could be a faster implementation of ideas and a better chance of actual product being made and sold, and would probably be more open. The Super 8 idea to make We Must Party shirts in part stalled because whoever decided to host the store was pretty much going to decide which design(s) were 'winners' and 'losers' by what they were willing to carry. A uF store could support user contributions with less concern over choosing one fan art design over another.

I'll work on more ideas, but I have some old ones to discuss with the Spacely one too.
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Any sufficiently twisted reality is indistinguishable from fiction.
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©Euchre 2007


PostPosted: Fri Jul 23, 2010 2:07 am
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Rogi Ocnorb
I Have 100 Cats and Smell of Wee


Joined: 01 Sep 2005
Posts: 4266
Location: Where the cheese is free.

And, I'll apologize for my earlier post.
I just keyed in on the fact that you specifically mentioned the very site space had contracted through.

I might be guilted into donating more often if I saw the current state of affairs on some kind of health-o-meter that didn't take up too much space.

If we're just throwing stuff out there and since the idea of donations related to certain games has come up... Would it be feasible to change the background colors for active games using some kind of algorithm that considers received monies associated with the game against number of unique posters or total posts for said game? "Healthier" games get higher contrast ratios or more attractive hues. It might add a competitive aspect to the fora and would, if adopted, be kind of self sustaining.

Pretty silly, huh?
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PostPosted: Fri Jul 23, 2010 2:15 am
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Pixiestix
Resident Angry Midget


Joined: 26 Aug 2004
Posts: 2465
Location: Tomorrow's Talk Studios

If i am a pm, and you decide to create and SELL a shirt based on my content, i'd be pretty miffed, because this could go 1 of 2 ways. Either you could flat out rip me off {a la Todd Goldman} *OR* you could make the cheap fake concert tee shirts that no one would EVER dare wear in front of the band. Either way, tacky & rude.

Yes, i made a shirt to wear to my first argfest that yes was about the first arg i ever played. Did i offer to sell said shirt? no. Did i offer to make said shirt for anyone else? no. Do i think i could be sued for said shirt? no. Do i think if someone really wanted to they could sue you for selling a shirt made from their IP? yes, yes i do - and giving the profits to UF in my mind makes UF somehow liable. While i don't know the actual legal ramifications that could happen from this.... I can't say i'm real thrilled with the suggestion. [/0.02]

I can't say i'm too keen on PMs posting in character, because i like having out of game forums. even if these chars are paying for the right, suddenly the forums take on a new vibe. Plus, the same ones who try to break those rules now will continue to not pay and try to break the rules.

that said, i'd gladly pay a 1 time fee to keep my custom title {angry midget}. or I'd gladly pay a subscription price to use the forums within reason. I'd really love for sig's to become part of the subscription price {with the same sig rules that are already in place, and if you break the rules you don't get that money back}. It would cut down on sig spammers as a bonus {or at the very least give us money from them}.
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I don't believe in Chaotic Fiction, I only believe in ARG.
Remember kiddles, bad PMs get the wrath of the Vulva Puppets
PROUDLY owned by Gizmo, the wonder ARG pug!


PostPosted: Fri Jul 23, 2010 2:31 am
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October
Unfettered


Joined: 04 Jan 2007
Posts: 362
Location: Houston, Texas, USA

Pixie, that was sort of my thought on the t-shirt thing - that even if a shirt doesn't directly use logos from the game, just the fact that it references the game means that it's using the creator's IP. This would be extremely problematic for uF, legally speaking.

As for PMs posting "in character" here - I hope that never happens. And even if it's allowed, I will never play a game by a PM who has to post here in that way in order to advance his/her game. This is a place where we discuss and dissect ARGs and collect information. I agree with Pixie - the whole nature of the forums would change if they moved from being OOG to being potentially IG. And I don't think it would be for the better. Not to mention that it would make enforcing the rule much more difficult - mods would have to actively remove posts from non-paying PMs that violated the rule, and they would have to keep track of who was paying, what game they belonged to, etc. It could be done - but that's more work for our volunteers who are already so busy.

I'm of the opinion that charging a subscription price for forum use would essentially kill unFiction. People would migrate somewhere else.
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If you immediately know the candlelight is fire, then the meal was cooked a long time ago.

PostPosted: Fri Jul 23, 2010 2:52 am
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Pixiestix
Resident Angry Midget


Joined: 26 Aug 2004
Posts: 2465
Location: Tomorrow's Talk Studios

October wrote:
I'm of the opinion that charging a subscription price for forum use would essentially kill unFiction. People would migrate somewhere else.


Only if it became ONLY subscription. if general content remains the same {ability to read & post}, but if the subscription was for "perks" so to speak, such as signatures, or custom titles, or even prefered bandwidth, i think the majoprity of people wouldn't even notice their lack of perks - but hey, those of us who want them would pay a small fee and help uf slightly. of course, i am partly suggesting that in a selfish "what else can we do to discourage spammers", and in my mind if we enforce a "if you break the rules outlines in the agreement, you do not get your money back" then lets say a spammer *actually* paid for the right to use a sig - we delete it, keep the money. Highly doubtful they would pay, but none the less.
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I don't believe in Chaotic Fiction, I only believe in ARG.
Remember kiddles, bad PMs get the wrath of the Vulva Puppets
PROUDLY owned by Gizmo, the wonder ARG pug!


PostPosted: Fri Jul 23, 2010 3:08 am
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