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 Forum index » Archive » Archive: General » Old News & Rumors
The Maester's Path
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danteIL
Unfictologist


Joined: 08 May 2006
Posts: 1990

The Maester's Path
campaign for HBO's Game of Thrones

So, I am a huge fan of the Game of Thrones book series (A Song of Ice and Fire), and have been excitedly following along the developments with the upcoming HBO show, which debuts in the US on April 17.

This week a new marketing campaign for the show was launched, which (correct me if I'm wrong) I believe is being masterminded by CampfireNYC.

Various bloggers and TV critics received very elaborate packages containing "scent-boxes" -- I don't know how else to describe them. Basically, kits for making your own incense, with Game of Thrones locations and elements as themes for the scents. Also, a very cool map and fancy scrolls. Impressively produced.

Unboxing pics can be seen here and here and here and here and here and here.

Anyway, I don't know if this is going to lead to anything ARG-like (or just mostly viral marketing) but it seems to point to here:

http://themaesterspath.com/winteriscoming.html

PostPosted: Fri Feb 25, 2011 11:04 am
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rcmodels
Boot

Joined: 08 Aug 2010
Posts: 21
Location: MA, USA

There does seem to be something more to it.

Winter-is-Coming.net has posted some more about it:
http://winter-is-coming.net/2011/02/the-maesters-path-secrets-of-the-box/

PostPosted: Sat Feb 26, 2011 1:55 pm
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Ifsogirl81
Unfettered

Joined: 11 Nov 2009
Posts: 447

i hope this is an arg, i love love love these books and can't wait for the show

PostPosted: Sat Feb 26, 2011 10:42 pm
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notgordian
Unfictologist


Joined: 23 Nov 2006
Posts: 1383
Location: Philly

Re: The Maester's Path
campaign for HBO's Game of Thrones

danteIL wrote:
This week a new marketing campaign for the show was launched, which (correct me if I'm wrong) I believe is being masterminded by CampfireNYC.


Yep, C.C. Chapman (former Creative Director at Campfire) was one of the recipients, and disclosed the relationship in his post at Digital Dads.

PostPosted: Sat Feb 26, 2011 11:51 pm
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degravedi
Unfictologist


Joined: 17 Jan 2007
Posts: 1458
Location: New Orleans

http://www.themaesterspath.com/#/wheel has a puzzle up for solving by inputting the symbols of each location's scent combination from the swag boxes.

Solution attached for those that don't care to do the figuring.
wheelsolution.png
 Description   
 Filesize   651.97KB
    881 Time(s)

Unfortunately, this file is no longer in our archives.


PostPosted: Mon Feb 28, 2011 11:40 pm
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Blak Lotus
Guest


2nd puzzle

Anyone solved the 2nd puzzle with the sigils yet?

PostPosted: Mon Mar 07, 2011 3:56 pm
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the-mental-one
Boot

Joined: 06 Mar 2011
Posts: 25

Re: 2nd puzzle

Blak Lotus wrote:
Anyone solved the 2nd puzzle with the sigils yet?


Yes, I've solved scents of winter and whispers of treachery but have to wait until March 14th for the next clue to go live on the website.

PostPosted: Mon Mar 07, 2011 8:06 pm
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notgordian
Unfictologist


Joined: 23 Nov 2006
Posts: 1383
Location: Philly

The following hint was posted on A-Game-of-Thrones.net but I can't for the life of me suss it out (only thing I can think of is that it requires better knowledge of the book series than I possess these days).

http://www.a-game-of-thrones.net/sound-transcription-and-hints-for-the-second-link-of-the-maesters-path/

PostPosted: Mon Mar 07, 2011 8:57 pm
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the-mental-one
Boot

Joined: 06 Mar 2011
Posts: 25

notgordian wrote:
The following hint was posted on A-Game-of-Thrones.net but I can't for the life of me suss it out (only thing I can think of is that it requires better knowledge of the book series than I possess these days).


If you aren't familiar with the house shields/symbols and the links between the houses it's a safe bet you'll need to just trial and error it.

PostPosted: Mon Mar 07, 2011 9:31 pm
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the-mental-one
Boot

Joined: 06 Mar 2011
Posts: 25

http://itsh.bo/hNr3b4 want to be my novice???

new puzzle online now...

PostPosted: Mon Mar 14, 2011 7:17 pm
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notgordian
Unfictologist


Joined: 23 Nov 2006
Posts: 1383
Location: Philly

Second puzzle solution:
http://www.a-game-of-thrones.net/maesters-path-second-challenge-solution/

For the third challenge, go left, then right before the horn turn left and wait until you see invaders approaching the wall. Turn around, go further left, and blow the horn to signal the attack.

PostPosted: Mon Mar 14, 2011 8:32 pm
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user1353
Decorated

Joined: 12 Feb 2011
Posts: 234

new puzzle is up

PostPosted: Mon Mar 21, 2011 12:39 pm
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notgordian
Unfictologist


Joined: 23 Nov 2006
Posts: 1383
Location: Philly

Haven't figured it out yet, but as usual a-game-of-thrones.net comes through with the hints.

http://www.a-game-of-thrones.net/maesters-path-first-hints/

They also linked to an alternate method of figuring it out:
http://www.westeros.org/GoT/News/Entry/4th_Link_of_the_Maesters_Path/

PostPosted: Mon Mar 21, 2011 6:57 pm
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Tanatie
Guest


I'd also like to thank everyone for the links to the site btw, feels nice to be appreciated Smile

PostPosted: Mon Mar 28, 2011 8:45 pm
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Tanatie
Guest


Tanatie wrote:
I'd also like to thank everyone for the links to the site btw, feels nice to be appreciated Smile


the first post didn't take...anyway, I wanted to say that the site has hints and solutions to all 5 links of the maester's path now...

PostPosted: Mon Mar 28, 2011 8:47 pm
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