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 Forum index » Updates » Press and Other Analysis
Sopranos "Big Game"
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Phaedra
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Joined: 21 Sep 2004
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 		Sopranos "Big Game"
NYT article
Here. More scavenger hunt than ARG, but ILB is mentioned.
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PostPosted: Tue Dec 12, 2006 9:32 am
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konamouse
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Joined: 02 Dec 2002
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Location: My own alternate reality

 		You have to be a "member" to login to read the article.
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PostPosted: Tue Dec 12, 2006 11:00 am
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Phaedra
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 		Bugmenot!
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PostPosted: Tue Dec 12, 2006 11:25 am
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xnbomb
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Joined: 13 Oct 2003
Posts: 660
Location: J302B S8JDC

 		Alternatively
konamouse wrote:
You have to be a "member" to login to read the article.

Or, use Google News to find it, and follow the link from there. Anything listed in Google News (unless marked Subscription) is usually accessible without having to bother with a login.
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PostPosted: Tue Dec 12, 2006 1:52 pm
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catherwood
I Have 100 Cats and Smell of Wee

Joined: 25 Sep 2002
Posts: 4109
Location: Silicon Valley, CA

 		Re: Sopranos "Big Game"
NYT article
Phaedra wrote:
Here. More scavenger hunt than ARG, but ILB is mentioned.

The thing that worries me about just giving a link to an article is just how long that article will exist. If we post at least a few important paragraphs here, we'll have a record of what was said and why the article is of interest to our community.

This is what I found at the Google link posted above:
Quote:
Don't Just Watch The Sopranos on A&E – Play The Sopranos on A&E
Elites TV, TX - 7 hours ago
The team at Civic worked with Area/Code and their technology partner Mobot to co-create and design The Sopranos A&E Connection Game. ...

The original link gives me the entire article now (and I do not have a subscription):
Quote:
To Get Viewers for Reruns, a 'Sopranos' Game
By MICHEL MARRIOTT
Published: December 11, 2006

After five and a half seasons of "The Sopranos" on HBO, Tony Soprano, his crime crew and his family are as familiar to many Americans as the presidents pictured on money. So the Arts & Entertainment cable channel faces a challenge: get millions of viewers to watch reruns of the series with renewed interest.

(photo caption: In "The Sopranos" game, players can collect virtual tokens by taking photos of ads.)

One strategy is a video game, but not a typical video game.

{...snip...}

Players are rewarded bonus points if the pieces are arranged in contiguous clusters that reflect the same groupings during an episode. After the episodes end their run in February, the player with the most points will win a suitcase stuffed with $100,000, said Lori Peterzell, the vice president for advertising and consumer marketing at the A&E Network in New York. "It is to create a groundswell of buzz, to invite people in," Ms. Peterzell said.

The Connections game was created in a collaboration of the Civic Entertainment Group, a promotions marketing firm, and Area/code, which specializes in "big games," ones that bridge the virtual and the real.

Many Americans first became aware of big games in 2004, when Microsoft employed an alternate-reality game called I Love Bees to help promote the release of its Xbox video game Halo 2. The game prompted players to scurry about the country to designated pay phones to answer recorded questions. Correct answers unlocked short audio clips of an Internet-based back story for Halo 2, a futuristic combat game that became a blockbuster for Microsoft.

While big games have proved to be effective promotional tools, Christopher Swain, a professor at the University of Southern California and an expert on game design and online game culture, said these games represented much more.

He said they were an outgrowth of the "participation age" — he credited Jonathan I. Schwartz, chief executive of Sun Microsystems, with coining the term — in which millions of people want to join in activities within communities of shared interests. Those active in social networking Web sites like MySpace and Facebook are prime examples, said Mr. Swain, who is co-director of the university's Electronic Arts Game Innovation Lab.

"They want to express themselves in a community," he said. "In this case the community is of people excited about 'The Sopranos.' I think it is a natural flowing from this sort of participation age."

{...snip...}

Mr. Slavin added that even a thorough study of "The Sopranos" episodes on DVDs before the shows appear would not help players much because of the multiplicity of scoring possibilities. "These are types of problems that computers can generate but computers can't solve," he said.


(portions removed)

PostPosted: Wed Dec 13, 2006 2:04 am
Last edited by catherwood on Thu Dec 14, 2006 1:28 am; edited 1 time in total
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xnbomb
Unfettered


Joined: 13 Oct 2003
Posts: 660
Location: J302B S8JDC

 		Re: Sopranos "Big Game"
NYT article
catherwood wrote:
This is what I found at the Google link posted above:

As of 11:55 PM PDT on Tuesday, December 12th, the NY Times article is the 2nd of the 12 links found by that search. Here's a modified link that only includes the NY Times as a source, and it returns only the article mentioned.

As to the issue of reproducing the content versus simply linking to it: Yes, after a period of time, the NY Times will archive that article, and no longer allow it to be accessed for free. And by reproducing it here, while we are serving the needs of our community, I suspect we will be infringing on their copyright.
_________________
My location is a little tricky, but sooner or later, you'll get the knack.

{J302B S8JDC, 8996N M8L4W, 92D40 Q1JX5, 4PPRN R2B97, 8DC7C NZJNV, 8CH7V Q891H}

PostPosted: Wed Dec 13, 2006 4:03 am
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catherwood
I Have 100 Cats and Smell of Wee

Joined: 25 Sep 2002
Posts: 4109
Location: Silicon Valley, CA

 		Re: Sopranos "Big Game"
NYT article
xnbomb wrote:
As to the issue of reproducing the content versus simply linking to it: Yes, after a period of time, the NY Times will archive that article, and no longer allow it to be accessed for free. And by reproducing it here, while we are serving the needs of our community, I suspect we will be infringing on their copyright.

I didn't want to have a big discussion about copyright. I felt that as long as the author and source were given credit, and we were not making money off republishing it, it would be alright. Given the issue of future revenue for the publisher when the article moves into their archives, reproducing it in full here would interfere with their rights to the text. Therefore, I have edited the article reproduced above, removing specifics about the Sopranos game, but leaving portions of interest to our meta discussion about the ARG genre.

PostPosted: Thu Dec 14, 2006 1:32 am
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Gioco Cantante
Kilroy

Joined: 21 Dec 2006
Posts: 2

 		It's not really a scavenger hunt. The real game is about arranging the pieces in your collection to score points based on what happens in the show.

Anyway, I brought you a little gift:

DUCKS: http://www.craveonline.com/filmtv/articles/04647235/sopranos_season_six_pt_i.html

WINE: http://boards.aetv.com/index.jspa

ARTIE & ADRIANA: http://www.buy.com/retail/specialty_store_6.asp?loc=63325

AJ: http://www.sonicdriveinstore.com/cgi-bin/sonicb2c.sh?flag=PURCHASE&sourceCode=sdisopranosaetv

-gioco

PostPosted: Thu Dec 21, 2006 5:04 pm
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txgrl77
Guest


 		GIOCO more links??
Hey Gioco, did you just randomly find your links?

I follow the clues and i've stumbled across a few... but some people are high in their rankings... I don't know how!!!

PostPosted: Fri Dec 22, 2006 10:58 am
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Gioco Cantante
Kilroy

Joined: 21 Dec 2006
Posts: 2

 		Hey Txgrl,

I got my pieces the old-fashioned way, they fell off a truck.

-gioco

PostPosted: Fri Dec 22, 2006 3:09 pm
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txgrl77
Guest


 		Gioco
Thanks
I lost the link to this board, but I wanted to thank you Gioco!!!! I don't know if you are playing the game, good luck to you if you are.

thanks again. Very Happy

PostPosted: Fri Dec 29, 2006 2:12 pm
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ccorces1
Kilroy

Joined: 04 Jan 2007
Posts: 1

 		i've been able to find them at the following links, this game is really addicting!

http://blog.meevee.com/
www.buy.com/suitcaseofcash
www.sonicandaetv.com
http://www.caocigars.com/cao_web/flash_index.html
http://www.biography.com/broadband/
http://www.gamespot.com/ps2/action/thesopranos/index.html?q=The%20Sopranos
www.rollingstone.com
http://www.biography.com/search/article.do?id=9542511
http://www.history.com/media.do
http://www.aetv.com/MI5/mi5_about_the_show.jsp
http://www.history.com/minisite.do?content_type=Minisite_Generic&content_type_id=50973&display_order=6&mini_id=1438

PostPosted: Thu Jan 04, 2007 6:57 pm
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