View topic - Cory Doctorow Goes to Hear Elan Lee, Takes Notes

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Forum index » Updates » Press and Other Analysis

Cory Doctorow Goes to Hear Elan Lee, Takes Notes
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notgordian
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Joined: 23 Nov 2006
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Location: Philly

Cory Doctorow Goes to Hear Elan Lee, Takes Notes
BoingBoing on Elan's speech at the O'Reilly Emerging Technology Conference

http://www.boingboing.net/2008/03/04/how-alternate-realit.html

Quote:

I just attended Elan Lee's presentation "Designing Magnets: Connecting with Audiences in the Wired Age," a talk on Alternate Reality Game design at the O'Reilly Emerging Technology conference in San Diego. Lee helped invent the genre of ARGs -- working on AI, I Love Bees, Tombstone Poker, and the other defining moments in its history.

Lee discussed the incredible, intense engagement that ARG players have with the medium (he uses the number of invitations to players' weddings as an index to judge the success of a game) and described some of the framework for building future games with comparable engagement...

Full article at above link, plus Cory's notes on the show for those of us who couldn't make the presentation (which would be most of us).

Posted: Tue Mar 04, 2008 6:48 pm

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