unforum

[MOVIELORD101]

Found a description:

http://www.collider.com/2010/02/27/collider-attends-the-tron-legacy-event-in-nyc-report-and-video-blog-recap-here/

[thebruce]

Well I can't give a blow by blow (memory's not that good) but it's seriously just a tandard 2 minute trailer save that it was 3d and really really big . The 3d was definitely quality, but the first half in the 'real world' was 2d (likely to wow you when they jump to 3d).

I seriously think there's going to be a lot of backlash about this. In the Toronto show at least, there was nothing connecting the screening to the marketing campaign, except for getting the tshirt swag, and general consensus of the crowd leaving was WTF?! That's it?! People were chuckling because one guy bought a huge jug of popcorn.

On leaving, I made an attempt to see if I could perhaps grab the movie poster, but a guy (maybe the marketing director, dunno) grabbed it; I chased him down and asked he said it's Disney's property and can't be given away.

So really, aside from the shirt, everything at this event will be generally accessible in likely a very short order.

I'm generally pretty forgiving, but I can definitely understand the sentiments of failure for this event. I mean, even if there was at least SOME connection to flynnlives.com or a mystery or hint or something to get all these non-players involved and following, it would have merit to be considered a MUCH bigger success.

As it stands, most of the people have no idea what's going on (friends, foafs, last minute cherry pickers, etc), so huge marketbase lost, judging by the general exit sentiments...

I tried to tell my other friends to keep in touch with the bigger picture, but one was very clear that this pretty much turned him off from stuff like this.

guh.

Cool trailer though.

[MOVIELORD101]

Anyone tried using a blacklight on their shirts from the event?

[Nighthawk]

Mixed reports are coming in from multiple sources on Twitter. Either "really liked" or "so so". I think most people are upset that it was ONLY a trailer and they got some T-shirts.

As a result, some refer to it as a "Disney marketing fail" mostly because of the organization of the event or the fact that it seemed disjoint to the VM campaign, not for the actual content.

People, you're setting your expectations too high, I think.

[MOVIELORD101]

[RustyMuffler]

[madopal]

[djchristensen]

flynnlives.com now just takes you to the zerohour page with all the cards listed. ????

nevermind, found the main page under /default.

[thebruce]

[EDGECRUSHER]

[madopal]

[Nighthawk]

[rebel2k4]

[citizenpep]

Props to thebruce for making the parallel with the iPad launch.

So just to clarify... Because some people had build the Pit Cell event to be the be-all and end-all of experiences, yet they were shown only a FREE 2-minute movie trailer in IMAX 3D before the rest of the world could see it, the event was a complete failure since it didn't live up to their self-created hype?

THESE are the people who are gonna ruin the game for me, not Disney and not 42E... *sigh*

// end rant

Let's hope that there's another piece of the puzzle released next week (possibly Tuesday?) that will unlock the trailer for the rest of us. I need my fix!

[Darnell0216]

Back home with my shirt in tow. So glad I decided to go. Got in on an absentee +1 and it was also my first IMAX/IMAX 3D experience. No wonder people love it. ^_^ Tron my take my IMAX virginity if a summer blockbuster doesn't beat it to the punch.