unforum

[Valv]

[META] Who else?(is upset about the exposure to Cloverfield)

[count cupid]

I'm not necessarily mad, but I definitely agree that it's kind of lame to see the marketing go this direction. I cringe at the mere thought of the commercialization that awaits. Mass exposure was inevitable, though. It definitely seems like Paramount is prepping for an even larger marketing campaign within the next month, so I guess we can only wait and see. On the other hand, it is kind of cool to finally be able to converse about the movie with people who for the last 5 or 6 months didn't know what the hell I was talking about.

I wouldn't sweat it too much though, Valv. Those of us who followed the whole ARE/G will just appreciate it that much more.

[JookNy21]

you shouldn't be mad, its going to happen anyway, and its going to be all through that type of media.... it is inevitable

[john locke]

Yep as JookNy21 says its inevitable, me Ive enjoyeed it all so far even the great troll colby rook was an amusing feature of this
So I'm riding this to the end, whatever it may be!

[JookNy21]

Yup, enjoy the ride everyone, its been fun, next stop, January 18th!

[john locke]

^^^^^^^^^ no We've got to wait till february so I'm hoping, nay begging, that theres going to be more of an ARG after the movies release!

[Roztox]

[Archimed]

[Everything's Magic]

I'm going to watch the MTV stuff, I'm actually interested in what they have to say about it. Yeah, MTV sucks balls but at the same time I think we could get new clips out of the movie. They wouldn't spoil anything - or would they? Either way, I'm looking forward to the interviews and clips coming out in the next few weeks that are going to blow Cloverfield out of proportion.

The only thing that can beat it is the Hannah Montana tour, liek omg!!!!!!!!

[Eccles]

Its not altogether surprising... Look, producers only makes movies they believe can make money. They will only make more monster movies if they know that monster movies have an audience. They learned from Snakes on a Plane that they cannot rely solely on internet/viral marketing for their return on investment. So it makes sense that JJ and Reeves would, in the final weeks before launch, do their best to widen the potential audience for their film. Consider it a mixed blessing: if you want more monster movies with skookem f/x in the future, you consent to traditional marketing.

[blaaaaaah]

you're..mad? Why? I want Cloverfield to get as much exposure as possible. I want Paramount to make tons of money on this film. Why? Because it'll make artistic freedom marketable, and we'll see more original movies like this. We'll see more directors and writers taking risks and being able to produce truly intriguing stories with a moderately decent budget.

You have to admit this is one of the most original films/ideas in hollywood in many many many MANY years. And knowing that it could open the door for other artistic ventures makes me happy.

[J0shuaKane]

[rose]

Well, you know, if you are upset, there are other games around waiting to be played. I am sure that anyone who has enjoyed this ride so far will really enjoy what is happening with Dark Knight or Eldridge Errors. Both of those are giving the players solid content, story and well executed live events. I would be happy to see people from 1-18-08 migrate into those stories as well.

All that being said, I wouldn't give up on this just because more people will be finding out about it. We've had similar experiences with other promotions and it works out great. Often in these online experiences, the more people the better is really true.

[airteff]

[JadedMax]